Food manufacturer Volnei Borgert is capitalising on the nation’s love of all things Brazilian with the help of a £20k loan from Business Finance Solutions, the North West delivery partner of the government’s national £310m Start Up Loans programme and a lending partner of the Greater Manchester Combined Authority.
With his new business, Brasil Brazil, Volnei is drawing on his 20 years in the food industry to create and manufacture a range of authentic Brazilian foods. The collection includes sauces, salts, rubs and frozen Brazilian street food that are aimed at giving wholesalers, restaurants, distributors and home cooks a truly homemade and fresh taste of Brazil. Having successfully launched the first Churrascaria (Bem Brasil) outside London eight years ago Volnei now intends to use his loan to bring Brazilian Churrascaria to the home cook.
After working with the loans team at Business Finance Solutions Volnei invested his £20k Start Up Loan into the manufacturing process and equipment needed for production including a specialist Brazilian production machine to create the street food.
Volnei has also worked with the team at the University of Chester’s NoW Food Project to create his unique recipes and products and will continue to work with them to develop the range to include traditional Brazilian fresh meal pouches and a dessert and sweets collection. The products can be used as marinades, cooking sauces, sides and sprinkle on salts to give everyday foods a South American twist – from Brazilian salted fried eggs and pork ribs in Brazilian BBQ sauce to an authentic Brazilian ketchup.
Alex Mearns, Loans Officer at BFS, said: “Brazil and all things Brazilian have definitely captured the hearts of the nation, from this year’s Olympic Game to the rise in popularity and number of Brazilian restaurants. With his understanding of both the restaurant and retail sectors Volnei is ideally placed to marry his expertise with a demand for high quality, authentic ingredients.
“We’ve worked closely with Volnei to establish what his goals and ambitions for the business are and to provide the finance and support to help him achieve them and to plan for even bigger and better things in the future.”
Volnei has over 20 years of experience managing some of the region’s best known bars and restaurants including Tropeiro,Bem Brasil, Panacea, La Tasca and the Reform Club and says: “Food and hospitality has been my career and my life for years and I’ve long harboured a dream of bringing a traditional taste of Brazil to the UK. Securing the loan from BFS has meant that I have been able to invest the proper time and care into developing our products and making that dream a reality. “The timing is also perfect – not only is Brazil very much on people’s radar but the condiments industry has experienced a rapid growth in the past ten years as restaurants and home cooks alike are increasingly keen to experiment and achieve authentic flavours.”